Banking innovation and the fight against Internet fraud moves forward today with digital identity company miiCard's announcement of a strategic development and distribution relationship with Yodlee, Inc., the leading provider of online and mobile personal finance management (PFM) solutions.
miiCard, a patent pending, global, digital identity solution, is soft launching to the financial services industry in Amsterdam, at Sibos, October 28th. miiCard's aim is to eradicate the final barrier to global trade in financial service products - the often cumbersome and always time consuming need for offline proof of identity before a financial product can be purchased.
Powered by Yodlee, the miiCard Digital Passport enables consumers to prove "they are who they say they are" online, in real-time; enabling them to buy financial products completely online for the first time, in a fashion that meets Anti-Money Laundering laws, Know Your Customer regulations and the Proceeds of Crime Act standards.
Making the announcement at Sibos where miiCard was invited by SWIFT to present at the Innotribe Challenge, James Varga, miiCard's Founder explains: "Online authentication has become the holy grail for all financial institutions. Proving online identity is the final barrier to global trade in financial services products; and while consumers fall victim to fraud every day, it is critical that we as an industry address the issue and offer a solution fast, and that's what miiCard, working with Yodlee, intends to do."